Software Company Visual Identity
Challenge
The Blackbird Group is a leader in identity and access management solutions. It is a Microsoft Gold Certified Partner and a Novell Preferred Technology Partner with more than two million installed seats worldwide. The company has the corporate headquarters in Manhattan, New York, and offices located throughout Europe. Its clients are small to large business in the financial, educational, government and healthcare industries.
Blackbird Group launched Management Suite, an innovative solution pack consisting of five software products (Blackbird auditor, Blackbird privilege explorer, Blackbird privilege manager, Blackbird protector, Blackbird recovery).
Software Company Visual Identity
With the launch of the new software package, the group needed a new visual identity. The existing corporate identity and online presence no longer represented the company and its new positioning on the market as a leader in automation and compliance management solutions. The new website had to focus on all their 5 software products in homepage, but in the same time to remain functional and easy-to-use.
We designed a clear and simple logo as part of the corporate identity to represent the software company visual identity. We animated the homepage with a flash menu/slider to present all products and access them with a single mouse click.